The Beach Clean-Up is an annual activity that has been organized by SPROUTS Environment Trust for the last 10 years to create a clean and green Mumbai.
One of our green initiatives, the Beach Clean-Up is conducted each year at Girgaum Chowpatty after the festival of Ganesh Chaturthi where mammoth Plaster of Paris (POP) Ganesha idols are immersed into the sea, which has resulted in serious hazards to marine creatures.
We conduct the clean-up not only to remove the broken idols which float out of the seas or lie strewn along the coastline, but also to engage more people to be friendly to our seas. Through the beach clean-up, we involve people to help them understand the impact human actions can have on the environment and also promote an alternate eco-friendly way of celebrating the festival.
Over the last few years, nearly 1200 volunteers have united in our efforts to rid Mumbai’s beaches of debris and litter in an effort to protect the health of the ocean and marine life. We have been partnering with corporates such as the Deutsche Bank, HDFC Bank, Hotel Intercontinental, Bhavan's and Ismail Yusuf Colleges, Hasnat High School and NGOs such as CERE, Aasra, among others.
Image Gallery Beach Clean-Up 2013
Volunteers in action during the Beach Clean-Up 2013.